Tuck Look Show Press Release (New York Fashion Week)





Look Show Event Featuring Live Musical Performance

Presented by MSophia PR Group, and

Phase One Network

Wednesday, September 14th

Capsule Studio, NYC


New York City (September 8, 2011) – This year, emerging designer Jamie Rice will introduce her new clothing line, TUCK to the fashion world with an exclusive preview of her capsule collection during NYC Fashion Week. Presented by MSophia PR Group and Phase One Communications, the premiere of TUCK by Jamie Rice is slated on the world famous ‘Fashion Calendar’ for Wednesday, September 14th featuring a live performance, guest gift bags filled with sponsored goodies, interactive incentive table, and more.

After years of designing for companies such as Ralph Lauren, Marc Ecko Enterprises, and Puma, Jamie Rice elected to originate a new contemporary line geared towards women looking for trendy, sexy, and edgy, yet comfortable. Jamie Rice brings her expertise in chic knits and activewear to the fashion scene while maintaining high quality apparel to captivate a variety of looks for every event. The TUCK collection is indeed a great invitation for trend setting style conscious women.

Phase One Music (a division of Phase One Network) will provide music for the fashion event with DJ Louie Devito spinning tracks from the upcoming album ‘The New Dance Mix USA: Vol. 2 Mixed by Louie Devito” available October 25, 2011. Leading up to the look show, Phase One will present guests with a special live performance by one or more signed artists.

Jamie Rice has also designed a limited TUCK tank top, which will make its debut at the event and will be available for sale with a portion of the proceeds going towards The Somaly Mam Foundation. In an effort to further support the foundation’s mission in ending human trafficking, the specially designed top,incorporated with the foundation’s logo, will also be available on the designer’s website immediately following the fashion event.

The event is sponsored by Virgil Films & Entertainment, Wembe, Saracco Wines, and others to be announced. For more information, please visit www.TuckBrand.com and www.MSophiaPR.com.

This is a private event and all guests must RSVP to be on the guest list. Press passes are available, please contact MSophia PR for more information.




About TUCK by Jamie Rice  

Tuck by Jamie Rice LLC is a fresh new contemporary lifestyle brand, which delivers innovative style for contemporary women. Seeing a void in the market, Jamie decided to use her expertise in knits and activewear to create a trendy line that transcends sexy yet casual. Tuck is a line trendy enough for the most fashion conscious, but with a price tag affordable for all without sacrificing quality. For more information, please visit www.TuckBrand.com


About Phase One Network

Phase One Network manages and leverages the Intellectual Property Assets of independent music into entertainment and media companies in all forms including, TV, Film, Video, Radio, Internet, Satellite, as well as all communications and emerging technologies such as cell phones and ring tones/tunes. Phase One also manages a portfolio of over 15,000 master recordings, copyrights of various styles of music, photo images and video from some of the greatest Artists, Producers and DJ’s within the worlds of Urban/Hip Hop and Electronic Music. More information can be found online at www.phaseonecom.com 


About MSophia PR Group  

MSophia PR is a Brooklyn-based boutique publicity firm. Following a successful launch in independent entertainment, the company has evolved into a full service marketing and publicity group featuring clients in film, music, publishing, lifestyle, and fashion. While maintaining focus on independent studios, labels, and distributors, the company continues to design creative campaigns on all levels. More  information can be found online at www.MSophiaPR.com.


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